Unrapp - iPhone App

Privacy Policy

January 1, 2023

Unrapp (“Unrapp”, “we”, “us” or “our) offers a unique way of sending messages from one user to another in order to capture raw reactions and precious moments via our proprietary software application. Users can send messages that consist of images, videos, audio, text messages and/or images of tangible gifts to another user. The recipient of these messages will receive a “gift” which will be unwrapped on the screen while recording both the unwrapping process and the video captured by the front camera of the device, simultaneously. This information, if elected by the recipient can be shared with the sender. In addition, the file can be saved to the device locally, shared to the Unrapp Feed and shared to third party websites. If you do not wish to share your messages or response videos, simply do not send messages and do not share any responses.

The privacy policy explains how we (Unrapp, LLC, subsidiaries and affiliates) store, use, and share your information whenever you use our Services. Those Services include every way you might interact with us: through our websites, mobile applications, and any of our other online products and services that link to this privacy policy.

We may alter this privacy policy periodically. If this Privacy Policy is update, we will update the date at the top of this document. If the magnitude of changes is deemed material by us, we will make sure you receive an email or in-app notification of the changes. Please do not hesitate to ask questions by sending us a message on our support page found at www.unrapp.com.

By using our Service you understand and agree that we are providing a platform for you to post content, including videos, photos, comments and other materials ("User Content"), to the Service and to share User Content publicly. This means that other Users and Affiliates may search for, see, use, or share any of your User Content that you make publicly available through the Service, consistent with the terms and conditions of this Privacy Policy and our Terms of Use.

Our Policy applies to all visitors, users, and others who access the Service ("Users").


We collect the following types of information.

Information you provide us directly:

Your first name, last name, username, password, e-mail address, phone number and zip code when you register for an Unrapp account.

We collect information about your activity and the messages you send and receive through our Services. For example, we collect information such as the time, date, sender, recipient of a message, the number of messages you exchange with your friends, which friends you exchange messages with the most, and your interactions with messages.

Profile information that you provide for your user profile (e.g., first and last name, username, picture, city and state). This information allows us to help you or others connect on Unrapp. We may also collect a debit or credit card number, its associated account information, and any other security-related information. Please keep in mind that you are in control of your information, so we let you update or correct most of the basic Unrapp account information by editing your account settings within Unrapp. You may delink your payment card information in the Unrapp settings area. If for some reason you ever want to delete your account, visit the delete account area within the settings; but keep in mind that we may retain certain information in backup for a period of time or as required by law. For more information about how we store and delete the data and specifically content you send or receive through Unrapp, please read the “Deleted Content” section in the Privacy Policy.

When you use our service, you automatically provide Unrapp with certain information that facilitates communication offered through our Services, to provide you features and functionality, and to enable all the other purposes described in this privacy policy. We explain all this below:

User Content (e.g., photos, videos, comments, and other materials) that you post or send in a message by utilizing our Service.

Communications between you and Unrapp, for example, where we may send you Service-related emails (e.g., account verification, changes/updates to features of the Service, technical and security notices). Note that you may not opt out of Service-related e-mails.

Finding your friends on Unrapp:

If you choose, you can use our “Search for friends” feature to locate other people with Unrapp accounts either through (i) your contacts list, (ii) third-party social media sites or (iii) through a search of names and usernames on Unrapp.

Information We Collect From Other Sources

If another user allows us to collect information from his or her device phonebook and you’re one of that user’s contacts, we may combine the information we collect from that user’s phonebook with other information we have collected about you. We may also obtain information from other sources and combine that with the information we collect through Unrapp.

If you choose to find your friends through (i) your device's contacts list, then Unrapp will access your contacts list to determine whether or not someone associated with your contact is using Unrapp.

If you choose to find your friends through a (ii) third-party social media site, then you will be prompted to set up a link to the third-party service and you understand that this Privacy Policy will govern any information that the third-party service may provide to us.

If you choose to find your friends (iii) through a search of names or usernames on Unrapp then simply type a name to search and we will perform a search on our Service.

Note about "Invite Friends" feature: If you choose to invite someone to the Service through our "Invite friends" feature, you may select a person directly from the contacts list on your device and send a text or email from your personal account. You understand and agree that you are responsible for any charges that apply to communications sent from your device, and because this invitation is coming directly from your personal account, Unrapp does not have access to or control this communication.

Analytics information:

We use third-party analytics tools to help us observe traffic and usage trends for the Service. These tools collect information sent by your device or our Service, including the web pages you visit, add-ons, and other information that assists us in improving the Service. We collect and use this analytics information with analytics information from other Users so that it cannot reasonably be used to identify any particular individual User.

Cookies and similar technologies:

When you visit the Service, we may use cookies and similar technologies like pixels, web beacons, and local storage to collect information about how you use Unrapp and provide features to you.

We may ask advertisers or other partners to serve ads or services to your devices, which may use cookies or similar technologies placed by the third party or us. Keep in mind, though, that removing or rejecting cookies could affect the availability and functionality of our Services.

More information is available in our About Cookies section

Log file information:

Your browser automatically reports log file information each time you make a request to access (i.e., visit) a web page or app. It can also be provided when the content of the webpage or app is downloaded to your browser or device.

When you use our Service, our servers automatically record certain log file information, including your web request, Internet Protocol ("IP") address, browser type, referring / exit pages and URLs, number of clicks and how you interact with links on the Service, domain names, landing pages, pages viewed, and other such information. We may also collect similar information from messages sent to our Users help us track which messages are opened and which links are clicked by recipients. The information allows for more accurate reporting and improvement of the Service.

Device identifiers:

When you use a mobile device like a tablet or phone to access our Service, we may access, collect, monitor, store on your device, and/or remotely store one or more "device identifiers." Device identifiers are small data files or similar data structures stored on or associated with your mobile device, which uniquely identify your mobile device. A device identifier may be data stored in connection with the device hardware, data stored in connection with the device's operating system or other software, or data sent to the device by Unrapp.

A device identifier may deliver information to us or to a third party partner about how you browse and use the Service and may help others or us provide reports or personalized content and ads. Some features of the Service may not function properly if use or availability of device identifiers is impaired or disabled.

We collect information about your device, including the hardware model, operating system and version, unique device identifiers (including MAC address and IMEI), browser type and language, mobile device phone number, and mobile network information. We also collect certain device information that will help us diagnose problems in the (hopefully rare) event you experience any crash or other problem while using our Services. So, for example, if we detect a crash or other problematic event, we may collect the list of apps on your device and other information about your device’s performance at the time of the event for troubleshooting purposes.


Metadata is usually technical data that is associated with User Content. For example, Metadata can describe how, when and by whom a piece of User Content was collected and how that content is formatted.

Users can add or may have Metadata added to their User Content including a hashtag (e.g., to mark keywords when you post a comment) and messages or other data. This makes your User Content more searchable by others and more interactive.

Information We Collect When You Contact Us:

If you have a question for our helpful Support team, just head over www.unrapp.com. When you contact the Support team or communicate with us in any other way, we’ll collect whatever information you volunteer. For instance, if you submit files or any other materials to us through our websites, we will collect what you give us.

2.How We Use Information

We may use information that we receive in order to help you efficiently access your information each time you sign in or open the application in order to help remember information so you will not have to re-enter it during your visit or the next time you visit the Service. We may provide personalized content and information to you and others, which could include online ads or other forms of marketing offer, improve, test, and monitor the effectiveness of our Service. Also we develop and test new products and features monitor metrics such as total number of visitors, traffic, and demographic patterns, diagnose or fix technology issues automatically and update the Unrapp application on your device. What do we do with the information we collect?

Provide and deliver the products, services, and functionality that you request, process transactions, and send you related information. To keep is simple, we may send you marketing communications on behalf of us or other companies; respond to your comments and questions; provide customer service; and send you technical notices, security alerts, and other informational messages; monitor and analyze trends and usage; develop, improve, and refine products, services, and functionality. We try to personalize the Services by providing advertisements, content, or features that match user profiles or interests. For instance, when you set up an account we may pre-populate certain account information based on the information we collect about you from other users and verify your identify and prevent fraud or other unauthorized or illegal activity in order to carry out any other purpose for which the information was collected.

Where Information Is Processed

Unrapp is based in the United States (U.S). Although we welcome Unrapp users from all over the world, keep in mind that no matter where you reside or where you happen to use our Services, you consent to the processing and transfer of information in and to the U.S. and other countries. We want you to know this because the laws of the United States and those of other countries where your information is processed might not be as comprehensive or protective as laws in the country where you live. Even if you’re in another country, know that your information may be made available to government or law enforcement requests.

3.Sharing your data:

We may share your information and User Content (including but not limited to, information from cookies, log files, device identifiers, location data, and usage data) with businesses that are legally part of the same group of companies that Unrapp is part of, or that become part of that group ("Affiliates") and Sponsored Users (“Sponsors”). Sponsored users have additional features in order to send advertisements and free gifts to our users if the user allows by following the Sponsors account. Affiliates may use this information to help provide, understand, and improve the Service (including by providing analytics) and Affiliates' own services (including by providing you with better and more relevant experiences). We also may share your information as well as information from tools like cookies, log files, and device identifiers and location data, with third-party organizations that help us provide the Service to you ("Service Providers"). Our Service Providers will be given access to your information as is reasonably necessary to provide the Service under reasonable confidentiality terms.

We may also share certain information such as cookie data with third-party advertising partners. This information would allow third-party ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you.

We may remove parts of data that can identify you and share anonymous data with other parties. We may also combine your information with other information in a way that it is no longer associated with you and share that aggregated information.

Any information or content that you voluntarily disclose for posting to the Service, such as messages, gifts, responses or any other User Content, becomes available to the public if shared by any user that is sent your User Content. Once you have shared User Content or made it public, that User Content may be re-shared by others. Subject to your profile and privacy settings, any User Content that you make public is searchable by other Users and subject to use under our Unrapp API. The use of the Unrapp API is subject to the API Terms of Use which incorporates the terms of this Privacy Policy.

If you remove information that you posted to the Service, copies may remain viewable in cached and archived pages of the Service, or if other Users or third parties using the Unrapp API have copied or saved that information.

What happens in the event of a change of control? If we sell or otherwise transfer part or the whole of Unrapp or our assets to another organization (e.g., in the course of a transaction like a merger, acquisition, bankruptcy, dissolution, liquidation), your information such as name and email address, User Content and any other information collected through the Service may be among the items sold or transferred. You will continue to own your User Content. The buyer or transferee will have to honor the commitments we have made in this Privacy Policy.

We may access, preserve and share your information in response to a legal request such as a search warrant, court order or subpoena if we have a good faith belief that the law requires us to do so. This may include responding to legal requests from jurisdictions outside of the United States where we have a good faith belief that the response is required by law in that jurisdiction, affects users in that jurisdiction, and is consistent with internationally recognized standards. We may also access, preserve and share information when we have a good faith belief it is necessary to: detect, prevent and address fraud and other illegal activity; to protect ourselves, you and others, including as part of investigations; and to prevent death or imminent bodily harm. Information we receive about you may be accessed, processed and retained for an extended period of time when it is the subject of a legal request or obligation, governmental investigation, or investigations concerning possible violations of our terms or policies, or otherwise to prevent harm.

When you send a message, your recipients will see your username and, of course, whatever your message says or shows (whether that’s a photo, video, text, or transaction). When you view content that another Unrapp user has sent you and if you ever want to delete users from your friends list, block specific users, or control who can view your Profile, we let you do that as well through various settings. Upon receiving a gift from a user, you can click the top left icon on the share page in order to block, report inappropriate activity or report as spam.

When you share a Gift or Response to the feed (our Public User Content Platform) the Gift and Response video may be viewed by all Unrapp users and may be publicly distributed outside of Unrapp by us, users or third parties. Check out our Terms of Use for more information.

When you let us access your device phonebook, we may share information about you with other users who have your phone number in their device phonebook. For instance, when you use Find Friends, we may share your username and name with other users who use Find Friends and have your phone number in their device phonebook. In these cases, we will not display your phone number to these users, but we will share the fact that your username and name are associated with your phone number.

When other users view your profile, they will be able to view profile information, including your username, previously shared photos or videos a list of the friends and your name, username, city and state associated with your user account information.

We may share information about you with service providers who perform services on our behalf.

With respect to jointly offered Services or functionality or services offered separately by other companies through our Services, we may share information about you with business partners to provide the Services and functionality you request and to communicate with you about those Services.

We may share information about you with your consent or at your direction, or as otherwise provided in this privacy policy.

We may also share aggregated or de-identified information, which cannot reasonably be used to identify you. The Services may also contain third-party links or be a co-branded or third-party-branded Service that’s being provided jointly with or by another company. By going to those links or by using a co-branded or third-party-branded Service, you may be providing personal information directly to the third party or all parties involved. You acknowledge and agree that we are not responsible for how those third parties collect or use your information. As always, we encourage you to review the privacy policies of every third-party website or service that you visit or use, including those third parties you interact with through our Services.

4.Storage of Information:

Your information collected through the Service may be stored and processed in the United States or any other country in which Unrapp, its Affiliates or Service Providers maintain facilities.

Unrapp, its Affiliates, or Service Providers may transfer information that we collect about you, including personal information across borders and from your country or jurisdiction to other countries or jurisdictions around the world. If you are located in the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please note that we may transfer information, including personal information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction.

By registering for and using the Service you consent to the transfer of information to the U.S. or to any other country in which Unrapp, its Affiliates or Service Providers maintain facilities and the use and disclosure of information about you as described in this Privacy Policy.

We use commercially reasonable safeguards to help keep the information collected through the Service secure and take reasonable steps (such as requesting a unique password) to verify your identity before granting you access to your account. Please do your part to help us. You are responsible for maintaining the secrecy of your unique password and account information, and for controlling access to emails between you and Unrapp, at all times. Your privacy settings may also be affected by changes the social media services you connect to Unrapp make to their services. We are not responsible for the functionality, privacy, or security measures of any other organization.

Unrapp pledges to keep all contact lists and user data private and securely stored. Contact lists are stored securely and are never shared, sold or merged with any other partners to ensure the protection of a brand’s data. Usage of contact lists through our marketing platform are limited to the project and scope of the marketing campaign. Once a campaign has concluded, users will not be contacted by Unrapp or any of Unrapp’s affiliated parties. Unrapp gathers data from users for statistical analysis and reporting purposes. Brands may choose to send SMS messages via our platform however SMS messages are at the discretion of the Brand and should follow US SMS regulations to only send a text message to user’s who have opted-in to that method of communication. Unlawful attempts to contact users via SMS message can result in fines and penalties by the Federal Communications Commission (FCC) and The Federal Trade Commission (FTC). Unrapp is not liable for any unlaw acts committed by a brand and brands will be held liable for their own actions.

5.Deleted Content

You should understand that users who see your messages can always save them, either by taking a screenshot or by using some other image-capture technology (whether that be software or even something as old-fashioned as a camera to take a photo of your device’s screen). The same common sense that applies to the Internet at large applies to Unrapp as well: Don’t send messages that you wouldn’t want someone to save or share publicly.

Feed: Because the “Feed” is inherently public and highlights matters of public interest, we may archive them and allow them to be viewed again through Unrapp or other sources.

Messages: The Services are programmed to automatically save under the “Viewed” tab after you have seen it and exit the gift screen. You can swipe left of a gift message or response video to delete the message from your message center.

A few final words on deletion: We can’t guarantee that messages will be deleted within a specific timeframe. And even after we’ve deleted message data from our servers, that same data may remain in backup for a limited period of time. We also sometimes receive requests from law enforcement requiring us by law to suspend our ordinary server-deletion practices for specific information. Finally, of course, as with any digital information, there may be ways to access messages while still in temporary storage on recipients’ devices or, forensically, even after they are deleted.


You may update your account information at any time by logging in and changing your profile settings. You may also choose to cancel your account or delete our application from your device. Keep in mind, deleting the app from your phone does not delete your user account which will still host your user content and profile information.

Unsubscribe from email communications from us by clicking on the "unsubscribe link" provided in such communications. As noted above, you may not opt out of Service-related communications (e.g., account verification, purchase and billing confirmations and reminders, changes/updates to features of the Service, technical and security notices).

How long we keep your User Content:

Following termination or deactivation of your account, Unrapp, its Affiliates, or its Service Providers may retain information (including your profile information) and User Content for a commercially reasonable time for backup, archival, specified by law and/or audit purposes.


Unrapp does not knowingly collect or solicit any information from any individual under the age of 13 or knowingly allow such persons to register for the Service. The Service and its content are not directed at children under the age of 13. In the event that we learn that we have collected personal information from a child under age 13 without parental consent, we will delete that information as quickly as possible. If you believe that we might have any information from or about a child under 13, please contact us.


We are not responsible for the practices employed by any websites or services linked to or from our Service, including the information or content contained within them. Please remember that when you use a link to go from our Service to another website or service, our Privacy Policy does not apply to those third-party websites or services. Your browsing and interaction on any third-party website or service, including those that you have linked on our website are subject to that third party's own rules and policies. In addition, you agree that we are not responsible and do not have control over any third-parties that you authorize to access your User Content. If you are using a third-party website or service and you allow them to access your User Content you do so at your own risk.

We may let other companies use cookies, web beacons, and other technologies on Unrapp. These companies may collect information about how you use the Services and other websites and online services over time and across different services. The information collected may include unique device identifiers, device manufacturer and operating system, IP address, browser type, pages viewed, session start/stop time, links clicked, and conversion information. This information may be used to, among other things, analyze and track data, determine the popularity of certain content, and better understand your online activity.

Unrapp, LLC